Trends in writing for advertising
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YouTubeD&AD - Creative Advertising, Design and Digital
Trends in writing for advertising
"One of the trends I noticed was a renaissance back to craft,” says Danielle Trivisonno Hawley, Global ECD and Head of Brand at Uber. Hawley reveals the trends she spotted judging Writing for Advertising at D&AD Awards 2025 — from theatre of the mind to writing as a weapon. D&AD - Celebrating, inspiring, and nurturing creative excellence ...
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