
Key event, Conversion & Purchase definition - Google Ads Help
Conversions are specific to the context of ads. Unlike key events, conversions are eligible for bidding and reporting in Google Ads. To create a conversion, identify a key event in Google …
Understand your conversion tracking data - Google Ads Help
The " Cross-device conversions " ("Cross-device conv.") column reports the total number of cross-device conversions across all of your conversion actions. Cross-device conversions start as a …
Set up your conversions - Google Ads Help
App conversions For businesses with mobile apps, in-app conversions are essential to measure the true impact of Google Ads. This process allows you to determine how ad clicks translate …
About "All conversions" - Google Ads Help
About "All conversions" Each conversion action you track probably has a different value for your business. Some may be your main goals, while others may be helpful to track, but you don’t …
Troubleshoot your conversion tracking status - Google Ads Help
If you have a problem with your conversion tag status, or you're not seeing your conversions, go to troubleshooting conversion tracking status. If you're experiencing issues with your tag, …
Conversion-Werte - Google Ads-Hilfe
Wenn Sie Ihren Conversions Werte zuweisen, können Sie den mit Google Ads generierten Gesamtwert für Ihr Unternehmen ermitteln, anstatt nur die Anzahl der erfolgten Conversions …
Conversion tracking: Definition - Google Ads Help
It's important to track conversions because they can give you insight into how the performance of your ads and listings relates directly to the success of your business. Conversion tracking can …
About key events - Analytics Help - Google Help
Create conversions with Google Analytics key events You can create a conversion in Google Ads from a Google Analytics key event and manage its settings through the Google Ads and …
About conversion measurement - Google Ads Help
How conversions work 1. Select the surfaces for your conversion tracking First, tell us about your business and where your conversions happen. Website conversions: Website conversion …
How conversion modeling works - Google Ads Help
The observed and modeled conversions are then integrated into your conversion data to help you make informed decisions about ad performance reporting, and fed into bidding to provide an …