Australian frozen yogurt brand Yo-Chi has turned to influencer agency Kobe to drive its Singapore launch, using social ...

Maybank has launched a new social campaign titled "The hungry neighbours", designed to spotlight its growing suite of ...

HI-CHEW is back in Fortnite Creative islands for a third consecutive year, bringing bold flavors and playful competition to ...

The Trade Desk has appointed Helen Lee (pictured) as its new head of agencies for APAC. In her new role, Lee will partner ...

Sight has appointed Andy Larvin (pictured) as its new head of experiential and creative strategy as the agency looks to ...

Malaysia Airlines (MAB) is finding itself in an unexpected position after elements of its global brand campaign “Time For” ...

Malaysia Airlines (MAB) is finding itself in an unexpected position after elements of its global brand campaign “Time For” ...

The Hong Kong Tourism Board (HKTB) has partnered with Klook to enhance the Muslim travel experience in the city with a ...

Great Eastern Group has appointed marketer Kwek-Perroy Li Choo as managing director, Group Integrated Propositions and ...

Manchester United has signed a three-year deal with The Coca-Cola Company, naming the beverage giant as the club’s official ...

Global beauty company Coty has named Scarlett Chan as its APAC regional marketing director, effective from July 2025, ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...