While the concept of online retailers using videos to boost sales has been around for years, Flipkart hopes this strategy ...

South India is now a key player in Indian advertising. The region contributes significantly to TV ad spending. Brands need to ...

Seoul authorities have requested Temu and AliExpress to halt sales of specific children's items. Inspections revealed that ...

Tata Play, formerly Tata Sky, faced a wider consolidated loss of Rs 529.43 crore in FY25, amidst stiff competition from other ...

Most beauty brands in India focus on Instagram, overlooking YouTube’s 491 million regional, intent-driven users. Pravis ...

Brazil's Supreme Court finalized a decision on social media liability. Tech giants will now monitor and remove hate speech and incitement. Platforms can be sued for failing to remove illegal content ...

As AI transforms marketing from a storytelling function into a real-time decision system, CMOs must stop managing campaigns ...

FMCG: Dharampal Satyapal Group anticipates Pulse candy will achieve Rs 1,000 crore in sales within two years. The candy has ...

Chinese automakers are increasingly setting their sights on Africa as they look to tap into its potential for electric and hybrid vehicle sales amidst challenges in the U.S. and Europe. With a focus ...

A US judge on Wednesday handed Meta a victory over authors who accused the tech giant of violating copyright law by training ...

Microsoft faces a lawsuit from authors, including Kai Bird and Jia Tolentino, alleging unauthorized use of their books to ...

Cheil X has appointed Ankit Singh as national strategy director to spearhead the agency's strategic vision across all its ...