Add Yahoo as a preferred source to see more of our stories on Google. Katie Holmes sported curls in New York City on Feb. 16, 2023. Katie Holmes sported curls in New York City on Feb. 16, 2023.

Add Yahoo as a preferred source to see more of our stories on Google. The second we hear the word “perm,” we immediately get ‘80s flashbacks. But perms have come a long way since then. Whether you ...

We may earn commission from links on this page, but we only recommend products we love. Promise. When it comes to throwback hairstyles, perms are pretty much as iconic as it gets. Although we ...

Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

In the age of no-fuss, minimalistic beauty, it makes sense that we're seeing a resurgence in hair treatments like balayage, Japanese hair straightening, and perms that help us wake up looking ready to ...

Editor’s Note: This article was originally published by The Business of Fashion, an editorial partner of CNN Style. When 19-year-old Charles Chen got a perm in early 2022, it was a spur of the moment ...