From its very first beginnings as an over-elaborate illustration, to its familiar and distinctive shape today, Apple's logo has reflected its company's aims from the start. There was no Apple logo ...

Apple is arguably the most recognizable tech company in the world today. Known for its cutting-edge innovation, minimalist design that appeals across generations, and a reputation for high-quality ...

The Apple II was groundbreaking for its day. April 17, 1977: The Apple II launch at the West Coast Computer Faire positions Apple at the forefront of the looming personal computer revolution. The ...

August 27, 1999: Apple Computer swaps out the striped, multicolored logo the company had used since 1977 for a new single-color version. The evolution of the iconic Apple logo from rainbow to ...

Apple created a unique interactive Apple logo for its September 9 event, which can be interacted with on the main Apple.com website. The website currently features an animated Apple logo front and ...