I've recently been rewriting your 10 second sales messages. Since I don't want to spend the rest of my career doing this, I thought it would be useful if I gave you the five rules for writing sales ...

Here's a simple and reliable reliable way to write a sales message that will actually help you sell. The process should take less than 10 minutes, if you know your customers. Here are the six steps: ...

Consumers and even businesses are bombarded with marketing messages -- through the media, through the mail and increasingly by email. A good marketing message is not easy to write because your small ...