If you've ever felt calmer in blue or powerful in black, you're not imagining it. Research-backed color psychology shows your ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through the links below." Color preferences shift over time and are attributed to personal meanings. Blue is a top choice for ...

Take a moment to ask yourself: Do you have a favorite color? While this question might be more common for young kids in school, it's still a fun thing to think about. You can probably picture which ...

Whether is was the specific shade of pink on your middle school lunchbox or the powder blue of your bedroom, we all have preferences when it comes to color. And the ones we develop as children tend to ...

In Beyoncé’s music video for “Hold Up,” one of the singles on her “Lemonade” visual album that dropped in April of this year, she struts, slo-mo, down the street in a ruffled yellow dress from Roberto ...

If I want to feel cool and confident, I dress in black, but if I’m feeling fun, I might decide on wearing a vibrant multi-colored print or an eye-popping purple. I use color to not only project how I ...

We all have that one uniform that we love to wear more than anything else. It’s what we feel most confident and comfortable in and, more often than not, it’s composed of the same few hues in each of ...

The official colors of the Chiefs are red, gold and white, while it’s midnight green, silver, black and white for the Eagles. Fans of those teams are most likely to say their favorite color is what ...

Prince was unquestionably an icon, and one of the absolute defining characteristics of the Purple One was, well, the color purple. Of the most obvious examples, his magnum opus was called Purple Rain, ...