Finance platforms racing to add prediction markets are doing so at the cost of accelerated “casino-like” user churn, says venture capital firm Inversion Capital founder and CEO, Santiago Roel Santos.
Why are customers leaving, and what can we do about it? If you’re watching customers slip away despite your best efforts, you’re not alone. In subscription-based businesses — think streaming services, ...
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Prediction market add-ons will accelerate fintech churn, says Inversion CEO
Santiago Roel Santos claimed mainstream adoption of prediction markets can turn user engagement into a “casino-like” churn cycle.
Churn is more than outright defection; it can also include silent attrition, where customers remain nominally active but reduce engagement, spending, or product adoption. High churn rates erode ...
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