An unnecessarily serious review of the best ads around the 2026 World Cup, including campaigns by Adidas, Nike and Burberry, as picked by amateur footballer and professional creative Harriet ...

Eye-watering budgets are nothing new, but this year both Nike and Adidas have gone bigger and bolder than ever before in the fight for World Cup attention.

With about a month to go before the World Cup kicks off in the United States, Mexico, and Canada, the German giant has dedicated an ad to it, and the result is simply astonishing. That alone would ...

The brands failed to substantiate the claims, the Advertising Standards Agency said, potentially misleading consumers.

Tell me if you’ve heard this one before: A big-budget blockbuster World Cup ad from a footwear giant features a laundry list of star players, celebrities, and a storyline that revolves around a big ...

Add Yahoo as a preferred source to see more of our stories on Google. Model Bella Hadid is responding after a recent Adidas ad campaign featuring her faced backlash. The German sportswear brand pulled ...

Bella Hadid has spoken out about her involvement in Adidas’ controversial Munich Olympics-themed ad that sparked outrage. On Monday, the model and activist posted a message to her Instagram Story, ...

Add Yahoo as a preferred source to see more of our stories on Google. An Adidas ad campaign featuring Bella Hadid was pulled amid backlash. Now, she's addressing the controversy. (Andreas Rentz/Getty ...

The ASA has banned ads from Adidas, Calvin Klein and Uniqlo for “misleading” consumers with their environmental claims.

Pablo Picasso said, “good artists borrow, great artists steal." But the painter never discussed artists stealing from themselves. Adidas has given the world many great marketing campaigns over the ...