Warner Bros. Discovery plans to A/B testing on photo thumbnails for HBO Max, employees told BI. Netflix, Disney+, and Hulu ...

HBO Max delivers quality titles and a premium vibe, but does its user interface match up with that reputation? It’s true that ...

: The flip is done. Scroll down to see a new HBO Max marketing spot announcing the return to the streamer’s original name, ...

Warner Bros Discovery will rebrand its streaming service back to HBO Max after Max failed to resonate with viewers.

Warner Bros. Discovery makes a high-profile about-face two years after stripping the 'HBO' brand from the streaming service’s ...

The top creative exec at HBO and HBO Max says he's more concerned about Mike White's safety on 'Survivor' than he is over the ...

The powers that be at Warner Bros. Discovery have put the “HBO” back into HBO Max, reversing an ill-fated experiment with ...

Max has now been changed back to its HBO Max name following their rebrand two years ago as its parent companies are splitting up.

The Max era is over. After a much-criticized name change in 2023, the Max streaming service is officially returning to its ...

Warner Bros. Discovery has completed its reversal from Max back to HBO Max today, marking the end of a widely criticized ...

Confused about the difference between HBO and HBO Max? This guide breaks down the differences between the two.

Warner Bros. Discovery's flagship streaming service will return to its original HBO Max name on Wednesday, ending an ...